Exhibitor news

Tailor-made solutions for individual packaging

The topic of “mass customisation” has been on everyone’s lips for quite a while now. Individualised mass production of the most diverse products has developed rapidly in the last few years and, thanks to the potential uses in many different sectors, it’s meanwhile hard to imagine life without it. As well as the large segment of individualised print products for classic advertising, the mass customisation approach is now also making waves in the packaging sector.

During the last 15 years, rissc solutions GmbH services for integrated publishing processes, which specifically address the most diverse of requirements and problems of mass customisation. Among many suppliers, the specially developed “printformer Suite” has therefore already established itself across all sectors as the standard software solution. Simply personalising all kinds of packaging and enabling individual print runs are now no longer dreams of the future.

Colordruck Baiersbronn, for example, is successfully incorporating the developed technology into its own work processes and, under the name

“dynaments” , has recently set up a very innovative e-business portal for individual packaging solutions.

At viscom you will find out the latest on the “printformer Suite” and the dynamic 3D technology at the booth of rissc solutions GmbH in hall 14 at booth B15 , just after the entrance area opposite the new viscom fairy tale world, “The Emperor’s New Advertising Technology”.

colordruck Baiersbronn W. Mack GmbH & Co. KG will also be attending the event as part of the joint booth of the “Brand Communication School” in hall 14, booth E23.

And interesting insights into the subject of packaging will also be presented to visitors at the “Packaging Networking Lunch” on Thursday 19 October and at “speakers’ corner” in hall 14, booth A52, also on 19 October. The exclusive packaging lunch is taking place in hall 14, E23 and is aimed at packaging experts, designers and the industry. Register quickly here: packaging.vip@viscom-messe.com. A few places are still available.

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