Advertising

  • Bildschirmfoto 2014-09-14 um 10.30.50

    The packaging provides the backdrop for the story

    Sep 17 • No Comments

    “Über-Premium” is the name of a work by the Dutch fashion designer Iris von Herpen in which she promotes a vintage Dom Pérignon. The design of the packaging incorporates organic forms which are reminiscent of liquid metal, symbolising nature and time. The champagne producer explains: “The structure of the dark-green, rock-like material represents the duality [&hellip...

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  • blowUP_Theatiner

    Large format advertising in a historical setting

    Oct 19 • Advertising, protection and eye-catcher all-in-one – is that even possible? Clearly it is because the Ströer subsidiary blowUP Media has developed a special type of wrapping for the restoration work on the Theatine Church in Munich. It is naturally important to carry out restoration work on historical buildings, but sheathing the structure for the duration [&hellip...

  • Here’s looking at you, kid. Fetchingly creepy

    The inventors of the Morphsuits and the creative minds behind Digital Dudz have come up with eye-catching interactive horror shirts in time for Halloween. The t-shirt with an eyeball would be revolting enough as a simple screenprint. But in the moving image version it becomes a genuine party-shocker with its wild eye movements. The eyeball [&hellip...

  • WOODEN PRINTS?

    Carpentry and photography. The American company Classic Wood Prints has succeeded in combining these two elements. The product: individual photos printed onto wooden boards made of Baltic birch. What is unique about these photos is that the wood grain remains visible beneath the motif, adding a very special natural touch to each picture. The boards [&hellip...

  • Freshness you can feel – or not. A mark of freshness which makes the expiry...

    Bump Mark has been developed by Solveiga Pakstaite, a student at Brunel University. It’s a tactile label which indicates the freshness of foods. A layer of gelatine inside the seal degenerates to coincide with the use-by date on the packaging. The freshness of the product is indicated on the label in the form of small, [&hellip...

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